A question we often get asked is “is SEO different for Las Vegas than other cities?” The answer is no, all localized SEO works the same.  The process of SEO for a local area involves matching the addresses and information on the website to the local listings on Google, Yahoo, Bing, Yelp and other websites.  The placement of offsite content and links will concentrate more heavily on websites that are specific for Las Vegas, and that process would be the same no matter what city you are looking for local rankings in.  Because there are limited amounts of localized spaces that we can position links, there will be a combination of generic and national websites and local ones, depending on the resources available to us.  In some cases, we actually create the Las Vegas resource websites ourselves.